{"id":7884,"date":"2026-03-19T11:02:24","date_gmt":"2026-03-19T03:02:24","guid":{"rendered":"https:\/\/www.akademisains.gov.my\/asm-focus\/?p=7884"},"modified":"2026-03-19T13:15:15","modified_gmt":"2026-03-19T05:15:15","slug":"asm-and-pusat-idea-collaborate-on-impact-driven-research","status":"publish","type":"post","link":"https:\/\/www.akademisains.gov.my\/asm-focus\/asm-and-pusat-idea-collaborate-on-impact-driven-research\/","title":{"rendered":"ASM and Pusat IDEA Collaborate on Impact-Driven Research"},"content":{"rendered":"<p>On 23 February 2026, ASM received a courtesy visit from <a href=\"https:\/\/www.ukm.my\/ideaukm\/\">Pusat IDEA UKM<\/a>, a strategic research unit under the <a href=\"https:\/\/www.ukm.my\/tncpi\/en\/directory\/\">Deputy Vice-Chancellor (Research &amp; Innovation)<\/a> of Universiti Kebangsaan Malaysia (<a href=\"https:\/\/www.ukm.my\/portalukm\/ms\/selamat-datang\/\">UKM<\/a>).<\/p>\n<p><a href=\"https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-3.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7885\" src=\"https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-3.jpg\" alt=\"pusat idea, UKM, courtesy visit, hazami habib\" width=\"800\" height=\"534\" srcset=\"https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-3.jpg 1000w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-3-300x200.jpg 300w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-3-768x512.jpg 768w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-3-112x75.jpg 112w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-3-960x640.jpg 960w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-3-720x480.jpg 720w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-3-480x320.jpg 480w\" sizes=\"auto, (max-width:767px) 480px, (max-width:800px) 100vw, 800px\" \/><\/a><\/p>\n<p>The discussion centred on UKM&#8217;s research direction for <a href=\"https:\/\/rmk13.ekonomi.gov.my\/\">RMK-13<\/a>, particularly its emphasis on mission-oriented research, which is research &amp; development designed to address national priorities and societal challenges directly.<\/p>\n<p>As a strategic R&amp;D unit, Pusat IDEA plays a key role in capacity building, strengthening research coordination, and enhancing impact-driven initiatives across the university.<\/p>\n<p>&nbsp;<\/p>\n\n\t\t\t<style type='text\/css'>\n\t\t\t\t#sc_gallery-1 {\n\t\t\t\t\tmargin: auto;\n\t\t\t\t}\n\t\t\t\t#sc_gallery-1 .gallery-item {\n\t\t\t\t\tfloat: left;\n\t\t\t\t\ttext-align: center;\n\t\t\t\t\twidth: 49.99%;\n\t\t\t\t}\n\t\t\t\t#sc_gallery-1 img {\n\t\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t\t}\n\t\t\t\t\/* see sc_gallery() in functions\/theme-shortcodes.php *\/\n\t\t\t<\/style>\n\t\t<div id='sc_gallery-1' class='gallery galleryid-7884 gallery-columns-2 gallery-size-medium  element_classes gallery-default'><dl class='gallery-item'  data-title='courtesy visit IDEAS UKM (4)' data-description=''><div class='gallery-item-wrapper'>\n\t\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t\t<a href='https:\/\/www.akademisains.gov.my\/asm-focus\/asm-and-pusat-idea-collaborate-on-impact-driven-research\/courtesy-visit-ideas-ukm-4\/'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-4-300x200.jpg\" class=\"attachment-medium size-medium\" alt=\"pusat idea, UKM, courtesy visit, hazami habib\" srcset=\"https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-4-300x200.jpg 300w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-4-768x512.jpg 768w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-4-112x75.jpg 112w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-4-960x640.jpg 960w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-4-720x480.jpg 720w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-4-480x320.jpg 480w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-4.jpg 1000w\" sizes=\"auto, (max-width:767px) 300px, 300px\" \/><\/a>\n\t\t\t\t<\/dt><\/div><\/dl><dl class='gallery-item'  data-title='courtesy visit IDEAS UKM (8)' data-description=''><div class='gallery-item-wrapper'>\n\t\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t\t<a href='https:\/\/www.akademisains.gov.my\/asm-focus\/asm-and-pusat-idea-collaborate-on-impact-driven-research\/courtesy-visit-ideas-ukm-8\/'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-8-300x200.jpg\" class=\"attachment-medium size-medium\" alt=\"pusat idea, UKM, courtesy visit, hazami habib\" srcset=\"https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-8-300x200.jpg 300w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-8-768x512.jpg 768w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-8-112x75.jpg 112w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-8-960x640.jpg 960w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-8-720x480.jpg 720w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-8-480x320.jpg 480w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-8.jpg 1000w\" sizes=\"auto, (max-width:767px) 300px, 300px\" \/><\/a>\n\t\t\t\t<\/dt><\/div><\/dl><br style=\"clear: both\" \/>\n\t\t\t<\/div>\n\n<p>A major focus of the engagement was social innovation and the broader question of how science, technology, and innovation (STI) translate into tangible societal benefits.<\/p>\n<p>Both parties exchanged views on the importance of measuring not only outputs such as publications or patents, but also real-world impact on communities.<\/p>\n<p><a href=\"https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-7.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7886\" src=\"https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-7.jpg\" alt=\"pusat idea, UKM, courtesy visit, hazami habib\" width=\"800\" height=\"534\" srcset=\"https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-7.jpg 1000w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-7-300x200.jpg 300w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-7-768x512.jpg 768w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-7-112x75.jpg 112w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-7-960x640.jpg 960w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-7-720x480.jpg 720w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-7-480x320.jpg 480w\" sizes=\"auto, (max-width:767px) 480px, (max-width:800px) 100vw, 800px\" \/><\/a><\/p>\n<p>In this context, the discussion touched on the need to evaluate STI contributions through more holistic lenses, including the potential development or refinement of a societal wellbeing index.<\/p>\n<p>Such an approach would enable policymakers and institutions to understand how research outcomes improve the quality of life, social resilience, and inclusive development.<\/p>\n<p>The visit reaffirmed the shared commitment between ASM and UKM to advance impactful, mission-driven research that goes beyond academic excellence, placing people and societal wellbeing at the centre of innovation.<\/p>\n<p><a href=\"https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-5.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7887\" src=\"https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-5.jpg\" alt=\"pusat idea, UKM, courtesy visit, hazami habib\" width=\"800\" height=\"534\" srcset=\"https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-5.jpg 1000w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-5-300x200.jpg 300w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-5-768x512.jpg 768w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-5-112x75.jpg 112w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-5-960x640.jpg 960w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-5-720x480.jpg 720w, https:\/\/www.akademisains.gov.my\/asm-focus\/wp-content\/uploads\/sites\/10\/2026\/03\/courtesy-visit-IDEAS-UKM-5-480x320.jpg 480w\" sizes=\"auto, (max-width:767px) 480px, (max-width:800px) 100vw, 800px\" \/><\/a><\/p>\n<p>ASM looks forward to continued engagement with Pusat IDEA UKM to strengthen evidence-based policymaking and ensure that Malaysia&#8217;s STI ecosystem delivers meaningful and measurable benefits to its rakyat.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ASM and Pusat IDEA UKM discuss mission-driven research to ensure science and innovation deliver real benefits for society and 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